# Apple Messages for Business

Introducing Apple Messages for Business. A new addition to the family of communication channels that operators can handle in a single mluvii interface.

### Basic terminology

* Message Service Provider (MSP) = mluvii
* Messages for Business Account (Business) = mluvii customer using Apple Messages for Business

### Pre-requisites

To set up an Apple Messages for Business account, you do not need the following prerequisites:

* an existing Apple ID ([How to Create an Apple ID](https://support.apple.com/en-in/HT204316))
* Apple device (iPhone, iPad, Mac) for client-side testing purposes

### More useful resources

* [Get started guide](https://register.apple.com/resources/messages/messaging-documentation/#introduction)
* [Apple Business Docs](https://register.apple.com/resources/messages/messaging-documentation)
* [Messages for Business Policies and Best Practices](https://register.apple.com/resources/messages/messaging-documentation/policies)
* [FAQ](https://register.apple.com/resources/messages/messaging-documentation/faq)
* [Human Interface Guidelines](https://developer.apple.com/design/human-interface-guidelines/messages-for-business/overview/introduction/)

## Registration process

### Account registration

You can register for a new account through the Apple Business Register portal at <https://register.apple.com/business/ui>. You must have an [Apple ID](https://support.apple.com/en-in/HT204316) to register.

After accessing the Register portal, select to create a new Messages for Business Account&#x20;

### Setting up your Apple Messages for Business account

* Familiarize yourself with and agree to the terms and conditions (proceed via ***Add new*** and then ***Get started***)
* Familiarizing yourself with the resources and documentation. Reconcile everything and continue
* complete the **Account Applicant** form
* select **Commercial account**
* provide your company's contact persons
* select the number of locations ([physical business locations](https://developers.google.com/business-communications/business-messages/guides/concepts/location))
* add a new Brand and complete the **Brand information card detail**
* fill in **Messaging Response Hours** and the time zone in which you will be communicating
* complete the **Brand identity**, i.e. upload the "square" logo of your brand in accordance with the [Brand Guidelines](https://developer.apple.com/design/human-interface-guidelines/messages-for-business/overview/introduction/)&#x20;
* upload Wide logo and select colors **(for light and dark mode)** according to [Messages header guidelines](https://developer.apple.com/design/human-interface-guidelines/messages-for-business/overview/introduction/)
* under **Messaging Service Provider Configuration** select **mluvii** from the Messaging Platform list
* Review the completed information and submit the account for approval. Approval from Apple usually takes 1 - 2 business days.
* Once approved, take Apple's testing and Q\&A
* [Go live](https://register.apple.com/resources/messages/messaging-documentation/go-live)

### Setting up your brand profile within the Register portal

* You can find **Test Links** and **Business ID** in the Links section of the approved Brand profile.

<figure><img src="https://2503272169-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2Fk7qHNgmhjqfQcnjtzG64%2Fuploads%2FnTg4K1GA7RrNQswNhHRj%2Fapple-business-register-businessID.png?alt=media&#x26;token=7dbc6053-8689-4d74-a37f-c4aaba1f367a" alt=""><figcaption></figcaption></figure>

### Connecting a Business account to mluvii

* Make sure your company's Apple Messages channel is enabled in mluvii.
* After your Business account is approved, the connected Apple account (for a specific brand) will appear in the mluvii (Apple item in the menu).
* Set up routing for the channel.
* Read how to insert Apple Messages for Business widget on your website.

{% hint style="warning" %}
*As part of the approval process, it is necessary to document specific Use Cases, which regularly include sending URL links from the operator to the client.*\
\
*For Apple's visual display of URL links to pass must ensure that the site uses Twitter Cards in the site header see:* [*https://docs.mluvii.com/v/en/for-it-specialists/webchat*](https://docs.mluvii.com/v/en/for-it-specialists/webchat)
{% endhint %}